Pride is in the air, and while we feel it all year long, there’s no better time than now to celebrate our unique selves - all with the help of these LGBTQIA+ brands. From expressive makeup perfect for Pride marches and everyday colour alike, to the skincare brands we can rely on for a *lot* of TLC, each one makes a space where everyone can belong. So as you’re beginning to build your next basket and want to try something new, here are a few of the queer owned and allied brands we love to love.
Hero product: Strength Trainer Peptide Boost Moisturizer
Bringing his uplifting energy to one of the biggest LGBT brands around, Ole Henriksen does far more than infuse his uplifting energy into each luxuriously developed product. Understanding that self love doesn’t come easily, he’s founded this bestselling brand with the aim of helping us all love our skin - from the inside, out. Advocating for joy and celebration always, Ole knows everyone has their own journey towards expressing their truest selves. And while we love every single item in his collection, our go-to for serious skin love is the beautiful Strength Trainer Peptide Boost Moisturizer.
Hero product: Cheek Clapper 3D Blush Trio Palette
Inspired by their community, ONE/SIZE brings us the extraordinary makeup that delivers larger than life performances. This means ultra-pigmented and ultra-longwearing, with artistry at its heart. Aiming to elevate the voices of the unheard and bring people together, Patrick Starrr proves makeup really is a ONE/SIZE fits all. So when it comes to Pride month makeup, ONE/SIZE is our choice for helping you express your individuality all day long. While we might keep our On ‘Til Dawn Setting Spray with us everywhere we go, for cheeks that make a statement we turn to their award-winning Cheek Clapper Blush Palette.
Hero product: Hydrating Serum
No one makes affordable, effective skincare quite like BYOMA, and we love to see the brand making waves right now. Putting our barriers first, every product is designed to support our skin with simple steps - helping us feel beautiful from the inside, out. And with a host of initiatives run every year during Pride to support the community, this year is no different: in support of LGBTQIA+ youth, they’re donating $20,000 to GLSEN. A brand with inclusivity and accessibility at its heart, it’s impossible to pick just one star product, but if we had to, their trending Hydrating Serum just about tops the list.